Genesis Energy

Creating the Energy IQ app, to be used by Genesis' 650,000 consumers.

2020

UI
App design
UX research
Project By
Francis
UI
App design
UX research

Energy IQ is a powerful energy management tool that gives the user access to essential energy management functionality and energy insights of their electricity, natural gas and LPG bottles for New Zealand's largest energy supplier - Genesis.

This is a collection of the ‘bite sized’ projects that were worked on by Francis, our Senior UX designer. All of it was done in an Agile environment where we were responsible for shaping end-to-end user journeys on a feature by feature perspective with multidisciplinary teams throughout multiple project stages at a time.

Depending on the project size, complexity, familiarity and goals, the process is a continuous cycle of prototyping, testing, gathering learnings from the results and being able to tweak and fine-tune the design within or during the sprint.

The frequent iterative design approach is able to effectively enhance the user experience by placing the user in the centre of the design process.

We worked very closely with the product owner and the business analyst to define the end goals from the user’s perspective. Problems, assumptions, hypotheses were formulated before landing on the optimal solution.


The three main projects were as follows:

  • Power shout: A new loyalty system is to enable customers to obtain power shout hours via multiple means while giving Genesis a platform to reward customers through marketing campaigns on a quarterly basis.

  • Mobile app transaction history: Enabling the neglected Transaction History functionality into the native mobile app, a missing feature that is present on the web app.

  • LPG Bottle Ordering: Ordering LPG bottle replacements is a repetitive process to keep customers carrying on with their everyday life. We were tasked with to simplifying the purchasing experience established in the app, with the opportunity to closely match the app experience onto the web for feature parity.